About Shapes
Shapes is a boutique creative studio, working across brand identity, art direction, and web & app UI/UX. We partner with founders and funded scale-ups — including Akuna, the brand platform founded by Idris Elba — to build identities that hold up as they grow. Small enough to stay hands-on with every project, deliberate enough to make every decision count. No account managers, no layers — you work directly with the people doing the work.
Our Process
We start with a working session to understand your brand, audience, and goals, then map out a scope and timeline before any design work begins.
Plan with Purpose
You’ll see work in progress at every stage — concepts, revisions, decisions — with direct access to the person doing the work, not an account manager relaying messages.
Collaborate Openly
Every project ends with a finished, production-ready identity system — files, guidelines, and everything your team needs to use it consistently.